Simply Sexy: Affirmations

Simply Sexy is a brand that designs pheromone infused fragrances for women. During my time at Classic Brands, this was my favorite project to work on because my creative director and I had the opportunity to reinvent the look and feel of the brand. We used colors that pop and catch the viewer’s attention, and decided to use wrap-around text for engagement. We rolled out these fragrances in forms of perfumes, body mists, and roll-ons.